WhatsApp in India will let you pay for things using UPI apps, debit or credit cards, and net banking. They teamed up with Razorpay and PayU to offer more payment choices. The goal is to make it easy for people to buy things while chatting. You can use UPI apps like Google Pay, PhonePe, and Paytm to pay directly within WhatsApp. Before, you had to close WhatsApp application to pay.
In India, there are over 500 million WhatsApp users, but only 100 million can use WhatsApp Pay. This move is part of Meta CEO Mark Zuckerberg’s plan to grow the company by focusing on business messaging.
Until now, you could only shop through JioMart and use WhatsApp for metro systems in Chennai and Bangalore. Adding more payment options will help businesses on WhatsApp.
Meta also expanded its Meta Verified subscription program for businesses worldwide. This lets businesses show they’re genuine on Meta platforms and get extra support and protection from impersonation.